To fully step into your role as CEO and visionary of your company, find someone you trust to help you implement your vision.
Work with a Fractional CMO or Marketing INtegrator to realize your full growth potential
Working with a Fractional CMO or Marketing Integrator to get yourself and your leadership team out of the day-to-day marketing details allows you to focus on the big picture of growing your business and holding the right people accountable.
A Fractional Chief Marketing Officer is a trusted professional who integrates with your leadership team to optimize your company’s marketing activity, keep your team accountable, and systematize the day-to-day management of your people so you don’t have to.
Marketing growth formula
Marketing Growth Formula is a three phase strategic planning and implementation framework my clients use to design a marketing program focused on the right things.
Marketing systems and processes you need to plan and prioritize the work.
Build your team with just the right people you need to help you get it all done.
If you're ready to take the next step in marketing, let's book a call to discuss if this program is the right fit for you.
Based on the unique needs of the business, we work together to create a plan for ongoing marketing support that includes:
- Marketing Strategy - refine and strengthen brand strategy to align leadership and employees to mission, vision, and goals
- Marketing Planning - annual, quarterly, monthly or weekly marketing plans of action to keep team members focused on the right things
- Customer Experience - shift marketing focus to the customer to reduce lead generation expenses, increases customer lifetime value, and turn customers into a marketing channel
- Execution - marketing project management to make sure the right things get done by the right people on time and on budget
- Hiring - putting the right marketing people in the right places and on boarding them to be successful
- Tracking performance - managing dashboards to track and analyze the most important marketing metrics and make informed decisions
Monthly fees range from $900-$4,000.
Strategy sessions are 60-90 minute calls that allow me to audit specific areas of your marketing and provide an actionable plan for improvement.
Some areas of your business we can impact in a short period of time include
- Audit existing brand strategy
- Create a quick marketing plan for a specific campaign
- Identify your next marketing hire
- Review your customer journey